NEW YORK--(BUSINESS WIRE)--AdTheorent Holding Company, LLC (“AdTheorent” or “the Company”), a programmatic digital advertising leader using advanced machine learning technology and privacy-forward solutions to deliver real-world value for advertisers and marketers, today announced financial highlights for the third quarter ended September 30, 2021.

“For ten years the AdTheorent team has been dedicated to using machine learning and data science to target programmatic digital ads in a privacy-forward manner for a singular purpose: driving our customers’ business goals,” said Jim Lawson, AdTheorent CEO. “We are pleased to report another strong quarter of growth, profitability and innovative product development as we continue to prepare for the next growth-oriented chapter for our organization. We believe that our future-proof, data agnostic and highly customized ad-targeting methods and solutions will help lead and shape the future of digital advertising.”

Third Quarter 2021 Financial Highlights:

Revenue

• Revenue increased by $10.5 million in the quarter, or 36%, to $39.5 million from $29.0 million in the third quarter of 2020, driven by strength across a diverse portfolio of customer verticals. As measured on a by-channel basis, video (including CTV) revenue increased in excess of 67% and other channels maintained compelling, durable growth with meaningful opportunity ahead.

Gross Profit / Adjusted Gross Profit

• Gross Profit increased to $20.3 million in the quarter, an...

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