This week, the Republican National Committee used artificial intelligence to create a 30-second ad imagining what President Joe Biden's second term might look like.
It depicts a string of fictional crises, from a Chinese invasion of Taiwan to the shutdown of the city of San Francisco, illustrated with fake images and news reports. A small disclaimer in the upper left says the video was "Built with AI imagery."
The ad was just the latest instance of AI blurring the line between real and make believe. In the past few weeks, fake images of former President Donald Trump scuffling with police went viral. So did an AI-generated picture of Pope Francis wearing a stylish puffy coat and a fake song using cloned voices of pop stars Drake and The Weeknd.
Artificial intelligence is quickly getting better at mimicking reality, raising big questions over how to regulate it. And as tech companies unleash the ability for anyone to create fake images, synthetic audio and video, and text that sounds convincingly human, even experts admit they're stumped.
"I look at these generations multiple times a day and I have a very hard time telling them apart. It's going to be a tough road ahead," said Irene Solaiman, a safety and policy expert at the AI company Hugging Face.
Solaiman focuses on making AI work better for everyone. That includes thinking a lot about how these technologies can be misused to generate political propaganda, manipulate elections, and create fake histories or videos of...
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