OAKLAND, Calif. (CN) — The California attorney general announced a lawsuit on Thursday against two organizations over abortion pill reversal treatment, calling their statements about it “false and misleading.”
Heartbeat International Inc. and RealOptions have claimed taking such a pill after using mifepristone — the first drug in a two-step medical abortion — can reverse its effects and contribute to a pregnancy’s continuation, Attorney General Rob Bonta said in a press conference.
“Here’s the problem: There’s absolutely no scientific basis to support the claim,” Bonta said. “I can’t emphasize that enough for anyone who’s listening.”
Both organizations know this, yet continue to advertise and promote abortion pill reversal, saying it can be safe and effective even after taking misoprostol — the second part of the two-drug regimen — or when taken over 72 hours after taking the first dose of mifepristone.
Bonta in the suit asks an Alameda County Superior Court judge, among other things, to stop the false and misleading statements by the two groups and impose a penalty of up to $2,500 per violation against each group. He also seeks to recoup the costs of the legal action. He said their actions are violating California’s False Advertising Law and Unfair Competition Law.
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