Many are familiar with ClicknClear from headlines about its Universal Music Group deal (and an Olympics licensing snafu). But the performance-sports-focused “music rights tech company” has quietly been fending off an ugly false advertising lawsuit since July 2025.

The presiding judge recently granted ClicknClear’s motion to dismiss that suit – albeit while also enabling the plaintiff, self-described “music copyright licensing agent and SaaS technology developer” Tresóna Multimedia, to refile.

As is so often the case in the industry, there are multiple layers, each uniquely complex, to consider here. First, DMN was tipped to the complaint – having flown under the media radar until now – by a ClicknClear investor who’s frustrated with, among different things, the company’s purportedly precarious financial positioning, alleged “deceit,” and alleged licensing (mis)representations.

Though worth breaking down, the individual’s criticism will require quite a bit of ink to unpack – as will, separately, the alleged misrepresentations themselves. Throw in sport-by-sport music-usage particulars as well as market-specific licensing requirements and you’re left with yet another involved angle to explore.

In other words, we have plenty on our plate just with Tresóna v. ClicknClear, which was submitted to a New York federal court over the summer and, across 55 detailed pages, alleges false advertising plus a violation of New York General Business Law.

The way the litigants tell the...

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