Businesses should “tread carefully” if they want to advertise that their workers are fully vaccinated against Covid-19, a lawyer specialising in health and safety says.
Duncan Cotterill partner Olivia Lund said businesses would be wanting to advertise that they had a vaccinated workforce as a way of providing additional reassurance to customers and attracting business.
“It will give a marketing advantage in terms of consumers walking down the street deciding what cafe and shop they want to go into,” Lund said.
Many businesses have no choice but to operate with a vaccinated workforce when New Zealand moves to the traffic light system on December 3.
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Even still, they may want to advertise their workplace as having a vaccinated workforce, she said.
“I can absolutely see why businesses and organisations would want to be transparent to provide comfort to customers and users of their services that they are complying.”
Employers that were considering advertising their workers’ vaccination status should “tread carefully”, she said.
Lund said employment law and privacy law required employers to get consent from staff to confirm their vaccination status, and disclose it.
Even with consent, the way the Covid-19 Response (Vaccinations)...
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