In roughly 10 years since he declared the deadliest elementary school shooting in U.S. history to be a “giant hoax,” Infowars founder Alex Jones has been denounced and de-platformed by tech giants such as Facebook, YouTube and Spotify, and faced significant financial blows. The latest came Thursday when a jury ruled that Jones had to pay $4.1 million in compensatory damages to the parents of a 6-year-old boy killed in the Sandy Hook mass shooting after he created a “living hell” for the family.

But as Jones’s false claims and rants launched him into the national political dialogue, his ascent has arguably been solidified, thanks to Donald Trump and Joe Rogan embracing Jones and endorsing his ideas to online audiences of millions of people in recent years.

Jones’s 2015 interview with Trump offered a window into some of the future president’s talking points at his rallies.

Jones going on “The Joe Rogan Experience” in 2020 allowed him to push false claims about coronavirus vaccination on Spotify, where he had been banned. A clip shared widely on Twitter this week shows how Rogan, whose show has an estimated audience of 11 million per episode, has previously defended Jones as “hilarious” and having entertainment value.

The decision from an Austin jury on Thursday means that Jones could pay significantly less than the $150 million sought by Neil Heslin and Scarlett Lewis, the parents of 6-year-old Jesse Lewis, for remarks after the 2012 massacre at Sandy Hook Elementary School...

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