In This Issue:
Suit Alleging Madison Reed Hair Color Claims Are Deceptive Will Live to "Dye" Another Day
Allegations that Madison Reed misrepresented the safety and quality of its at-home hair dying products survived a motion to dismiss, with the court finding that plaintiff's claims presented questions of fact that could not be resolved on a motion to dismiss.
Madison Reed markets its products as an alternative to other hair color products on the market made with "harsh ingredients" including ammonia, p-phenylenediamine (PPD), and parabens. According to the complaint, however, the company's claims that it sells "salon quality hair color products that use ingredients that are less 'harsh' on hair health, as well as the health of the user, than traditionally-formulated hair color product" are false. Instead, plaintiff alleges, the hair color contains "harsh" chemicals shown to cause hair loss "and more damage to hair than the chemical[s]" they supposedly replace.
Plaintiff Melissa Moore alleged that Madison Reed's marketing left her with the impression that the products were "gentler, safer and healthier than other hair dye companies she was researching." Contrary to the company's advertising, she claimed the hair dye left her with hair falling out in "clumps" and an irritated scalp.
Plaintiff brought claims for breach of the Magnuson-Moss Warranty Act, common law fraud, violation of New York's deceptive trade practices and false advertising acts, negligent...
Mumbai: Senior Congress leader Vijay Wadettiwar on Sunday demanded that cases should be registered against former Amravati Lok Sabha member Navneet Rana and BJP Rajya Sabha MP Anil Bonde for alleg...