A top TikTok lawyer has warned employees that the media is part of a disinformation war being waged against the company, according to an internal document obtained by Forbes.
The memo, which appears to be from this year and is marked “Privileged and Confidential,” outlines how the company should respond to “anti-TikTok disinformation” and “anti-TikTok narratives” that the attorney claims are being perpetuated in part by news organizations.
“TikTok is experiencing an unprecedented negative media cycle that is substantially harming our corporate brand and reputation,” the document starts, describing the company as being “under the pressure of this tremendous and relentless onslaught of false and misleading narratives.”
“The current media cycle is at least partially the result of a disinformation campaign (or attack), and as such, should be understood to be an enterprise security challenge that needs to be addressed by a dedicated Cognitive Security function that is charged with identifying, mitigating and disrupting disinformation campaigns and attacks against TikTok,” the document says, using italics for emphasis.
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