Hundreds of thousands of Instagram users, including actors Julianne Moore and Ashley Tisdale, have shared a post that supposedly revokes Meta's right to train its artificial intelligence tool using their information.
"Goodbye Meta AI," it says before saying the user does "not give Meta or anyone else permission to use any of personal data, profile information or photos".
It doesn't work.
The viral Instagram story, which was also shared by England cricketer Jonny Bairstow, is actually repurposed from an old, equally ineffective meme and Meta sources confirmed to Sky News it does not count as a valid form of objection to their new AI policies.
It is now being flagged as "false information" by fact-checkers on Instagram.
However, there is a simple way to object that Meta has to honour.
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Over the next few months, Meta will start using public posts and information on UK Instagram and Facebook accounts to train its artificial intelligence, Meta AI.
The new rules were supposed to roll out in June but Meta was forced to delay them to deal with changes demanded by the Information Commissioner's Office...
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