This June, Apple retail workers in Baltimore made history by winning the vote for union representation at the first of 270 Apple stores across the US. This represents the first shots in the battle to unionize the company with the highest market cap valuation in the world, reaching an eye-watering $3 trillion at the start of this year. The battle for Apple joins the rising wave of organizing drives at Starbucks, the recent unionization developments at Activision Blizzard, and the historic union vote at Amazon.
In the first half of this year, Apple workers in Maryland, Georgia, Kentucky, and New York City have all announced unionization campaigns. Socialist Revolution has followed these events carefully and fully supports all union organizing efforts—from the fight for union recognition to the establishment of higher wages, benefits, and better working conditions.
As with the battle at Amazon, the struggle to unionize one of the world’s most powerful companies will be anything but easy. Winning this battle will require nothing short of an all-out offensive by the labor movement, a return to the militant class-struggle tactics of the 1930s and 40s, and the broadest solidarity and support from the working class generally.
Socialist Revolution argues that the Communication Workers of America (CWA), and any other unions involved, must dedicate all necessary resources to fortify the strongest possible campaign with the aim of unionizing every single Apple store. This effort must...
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