Apple is raising salaries for retail workers in the U.S. by 10% or more and upping its global companywide compensation budget as it faces a tight labor market and unionization efforts.
The company is increasing hourly pay for retail staff to at least $22, up from a previous $20 minimum, the company told employees Wednesday. The move follows a pay bump in February after inflation grew more severe and some staffers complained about working conditions during the COVID-19 pandemic.
Apple said the change for hourly workers “represents a 45% increase in starting rates since 2018, and reflects our deep gratitude for the extraordinary work of our valued team members.” The company also told both retail and some corporate teams that the increases will go into effect in July, about three months sooner than Apple typically issues annual raises.
Keeping workers happy has grown more difficult at a time of inflation, a resurgent pandemic and competition from other tech companies, which are eager to lure away Apple’s talent. The Cupertino, Calif., company also has irked some employees by demanding that they return to the office three days a week, though it recently put that requirement on hold.
In its retail division, Apple is contending with unionization efforts in many states. The company’s retail chief, Deirdre O’Brien, recently warned employees about taking such a step.
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