Would you cut off your big toe for a new Range Rover?
That’s what some people may be asking after false claims of an illicit toe trade happening in Zimbabwe spread widely on social media across Africa.
"In Zimbabwe, people have started selling their toes for thousands of dollars due to (the) high cost of living," reads a May 31 Facebook post. The toes can bring in $20,000 to $40,000 "depending on size," it said.
The post was flagged as part of Facebook’s efforts to combat false news and misinformation on its News Feed. (Read more about our partnership with Facebook.)
According to news reports from the BBC and Agence France-Presse, as well as multiple fact-checks, the claims that have gone viral apparently started as a joke, and a Zimbabwe government official denounced them as an attempt to harm the country’s image.
It’s not clear where the claims began, but AFP fact-checkers tied it to a May 30 tweet that said big toes were going for $40,000. A BBC report said the "apparent ruse" began with a "tongue-in-cheek" blog post saying the sales were going down at the Ximex Mall in Harare, the country’s capital city.
Claims spread widely across Africa on social media, including a video showing a man supposedly getting his big toe cut off in exchange for a Range Rover. The video cuts away before the man’s toe is cut.
Another video features a man showing off a new vehicle he got in exchange for his toe, but it’s not clear from the video if he’s missing any digits....
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