Connecticut businesses are grappling with a new form of search optimization as consumers ditch Google for AI chatbots, but experts warn the old strategies don’t work and no one fully understands how AI decides what to recommend.

Get Instant Access to This Article

Subscribe to Hartford Business Journal and get immediate access to all of our subscriber-only content and much more.

• Critical Hartford and Connecticut business news updated daily.
• Immediate access to all subscriber-only content on our website.
• Bi-weekly print or digital editions of our award-winning publication.
• Special bonus issues like the Hartford Book of Lists.
• Exclusive ticket prize draws for our in-person events.

Read Full Story: https://news.google.com/rss/articles/CBMiwAFBVV95cUxPRks3eEphaXV1VTV1dFg0MnNo...