Progress in the burgeoning field of misinformation research requires some degree of consensus about what constitutes an effective intervention to combat misinformation. We differentiate between research designs that are used to evaluate interventions and recommend one that measures how well people discern between true and false content.
Growing concern about misinformation has spurred an explosion of research on who believes and shares false and misleading content1,2,3,4 and what can be done about it2,5. Yet surprisingly little attention has been paid to the most fundamental prerequisites to answering these questions: how one should evaluate the efficacy of an intervention or the relative susceptibility of different groups to misinformation. Studies that purport to answer these same questions use different designs and analysis approaches, which inhibits our understanding of how to address the problem of misinformation.
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