The world's largest social media company has a nascent workers' movement on its hands — and the legal, psychological, and cultural questions it raises are landing squarely in Canadian boardrooms.
Meta Platforms employees at multiple United States offices staged an extraordinary workplace protest on Tuesday, distributing anonymous flyers urging colleagues to sign a petition against the company's recent installation of mouse-tracking software on their work computers — technology many workers believe is being used to train the artificial intelligence systems intended to replace them.
The pamphlets, photographed by Reuters, appeared in meeting rooms, atop vending machines, and balanced on toilet paper dispensers inside the Facebook parent company's offices. "Don't want to work at the Employee Data Extraction Factory?" they asked.
The action comes roughly a week before Meta is expected to begin notifying approximately 8,000 employees caught in its first wave of 10 per cent workforce reductions. It is the most visible sign yet of a labour movement brewing inside one of the world's most powerful technology companies — and it arrives at a moment when every Canadian people professional faces versions of precisely the same pressures.
What Happened
Meta confirmed earlier this year it would cut approximately 8,000 roles in May, reorganising surviving employees into AI-focused "pods" under its Superintelligence Labs division. A second wave of cuts is planned for the second half of...
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