“I am a mid-level manager in a credit and collections firm located in the South that has a history of providing college scholarships and grants that goes back many years. In fact,
several of our employees received these awards which helped them to attend college.
“We encourage our employees to donate to the company’s education foundation or to the local university that we support and which has been responsible for granting scholarships to many of the people who work here. We will match whatever the employee donates.”
“But recently we have noticed a great deal of resistance to charitable giving by recent college graduates who, I must tell you, are much better paid than former groups of entering employees and who also received grants from this company.”
“Additionally, our employee base is much more diverse than ever before, with new people from many countries.”
“I let it be known that everyone expects that if you have received benefits from the company, then you should be generous, think of others and pay it forward, but what I am saying isn’t working. Have you got any suggestions? Thanks, ‘Erin.'”
I ran Erin’s question by Jane Couperus, director of planned giving in the Division of Advancement at California State University, Bakersfield. She provided a list of things
not to do, that will discourage a sense of generosity, by employee or even family members.
1. Make Charitable Giving Mandatory: Forcing an employee to donate means that they are...
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